M+3Y3
M+3Y3 (pronounced, "ME") is a result of Motorola co-branding with Nintendo's 7th-generation video gaming console, The Wii
What sort of possibilities can occur by merging a communications leader, healthcare, and an innovative wireless & physical interface system? Using design fiction as the spark, we have a complete interactive programme that has been conceptualized for both brands. Proceed to see a glimpse of this concept.
One component is to create microsites for both brands that speak the same product to different audiences:
The second component is to design the screen interfaces for the dual-tiered system containing a physician-specific device, the M+3Y3 MD and the Nintendo Wii coupled with a downloadable Wii Store app:
December 2008

